The voice actor's daily success resource · since 2007
The long game. Career strategy, business structure, productivity, mindset, and navigating an industry that keeps changing. Includes the full MO-JOE Friday video archive from Joe Loesch.
Get your notebook and pen handy – or open up the Word doc – and be ready to jot down these 11 info-packed audition tips from top VO talent/coach Joe Loesch in today’s new MO-JOE Friday Video. Upfront, Joe reminds us that the potential buyer will likely know within the first few seconds of listening to your audition if you’ll make the short list. So how do you make those seconds count? Take a listen …
When you work for yourself as a voice actor, YOU are the person who tells you what to do. So, how good are you at that? In today’s new MO-JOE Friday Video, VO pro/coach Joe Loesch shares how he structures his days to accomplish all tasks, move on to other things – and then get a good night’s sleep. A bonus tip is about the speed of your work …
Many people – including some clients – have no idea what it takes to become a successful voice actor. They just think how cool it is to make money talking into a microphone. So they may not understand when you set fees that reflect what your talent is worth. In today’s new MO-JOE Friday Video, VO pro/coach Joe Loesch discusses how to explain that you are indeed worth that fee …
The voice over industry is always evolving – and that’s beautiful and exciting to VO pro/coach Anne Ganguzza. In fact, she believes “We are now embarking on a new chapter, facing a tremendous wave of disruption.” Will you just blend in – or blaze new trails?
Are you starting or building your voice over career with family money? If so, be sure to keep all investors in your career in the loop on expenses, advises VO pro/coach Joe Loesch. In today’s new MO-JOE Friday Video, Joe suggests creating a team plan for your short- or long-term investments in training, equipment, marketing and whatever else is needed along the way – and to “Get your family on board” ….
You’re in the voice over career game for the long term, right? So appear that way to your prospects and early clients. In today’s new MO-JOE Friday Video, VO pro and Voice Over Booth Camp coach Joe Loesch tells how to make long-term follow-ups that lead to long-term relationships …
Here’s a voice actor ethics check for you: What would you do in these voice over business situations? VO pro/coach Tom Dheere poses the questions …
Making just one attempt to contact a potential voice over client is not likely to get your foot – rather, demo – in the door. A general rule of advertising is that consumers need to see a product name at least five times before they remember it. “The same principle applies to us” in marketing our voice over services, says Voice Over Booth Camp’s Joe Loesch. In today’s new MO-JOE Friday Video, Joe details the three steps we can take to get to that rule of five …
The late, great St. Louis Cardinals pitcher Dizzy Dean once said: “It ain’t bragging … if you can back it up.” Voice actors could use this Hall of Famer’s wisdom when it comes to the often painful task of explaining what you, as a voice actor, do for a living. In this MO-JOE Friday Video encore, Voice Over Booth Camp’s Joe Loesch advises how to demonstrate your ability and establish your expertise – in a way that is not over the top …
Blast! There goes that AC or hot air fan again! Well, depending on the season, others in your home might appreciate the fan’s cooling or warm air, but background HVAC fan noise will ruin your voice over recordings. What to do? Voice Over Booth Camp’s Joe Loesch has some ideas for you to filter through in this new MO-JOE Friday Video …