The voice actor's daily success resource · since 2007
“I was in a rush. I wasn’t thinking,” says veteran voice actor Paul Strikwerda. And that rush nearly lost him $10,000 in voice over work. It was a lesson he’ll never forget …
Voice actor Dan Hurst has a good point: If you try to do what others are doing successfully to market their talents, you’re going to have to sound and perform like them and have the same strengths they have. “Your marketing should be as unique as you are,” he says, offering five ways to do that …
A QR code is that graphic box you’re seeing more and more of on marketing materials. When a mobile phone camera clicks on that box, the user jumps to the marketer’s website. Yet QR code expert Jonathan Thaler cautions that sending a prospect to your data-rich voice over website might be a BAD idea – if your site is not mobile-friendly …
Are you happy with your voice over website? Does it represent who you are and what you do? Does it convert visitors into customers? How do you know? Voice actor Paul Strikwerda reveals 10 big mistakes and how to correct them …
How much effort and creativity are you applying to marketing your voice over skills? In today’s challenging economic times it’s crucial to take control and hunt for clients, advises leading Canadian voice talent and trainer Deb Munro. In this new podcast, chef Debbie serves up marketing recipes for long-lasting clients …
Did you know that a simple email address can be a key to learning more about a voice over prospect? Voice talent / techno wiz Dave Courvoisier reviews three programs that turn addresses into research tools …
Creating a “brand” for your voice over business – or tinkering with it? For a credible brand, first position your business and have a history, advises voice over producer Cliff Zellman. Here’s why and how …
If an agent gets you a gig, do you hand business cards to the client, ad agency, producer? Are you abrupt with emails – or too chummy? In the fast-paced Internet age, what’s right or wrong? Veteran voice talent Debbie Irwin tackles these questions from personal experience …
Is LinkedIn working for you? Join groups with members who could use your services, advises voice talent Jane Ingalls, who shares why and how LI has become her favorite way to find VO business online …
Know what a QR code is? How about how to use it? Voice acting veteran Debbie Irwin tells how to obtain and use the sexy new technology that enables voice seekers to download your demos and profiles to their mobile devices (smartphones, iPads) …